World’s Largest Brat Fest Hits Madison Wisconsin in Late May

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wisconsin_madison_bratWhat’s billed as the World’s Largest Brat Fest is set for May 23 through 26, 2014, in Madison, Wisconsin.

The sausages hit the grill in time for the 5 a.m. start of “Take Your Brat To Work Day” May 23, continuing until 9 p.m. Hours are 10 a.m. to 9 p.m. May 24, 10 a.m. to 9:30 p.m. May 25 and 10 a.m. to 9 p.m. May 26. Note that the fest set a world record of 209,376 brats sold in 2010.

It all began rather modestly. In 1983, Tom Metcalfe and his wife, Margaret, set out a table, three chairs and a Weber grill in front of their family-owned grocery on Memorial Day Weekend. They cooked up brats and sold them for 50¢.

Needless to say, the idea was so popular, that these days it’s held at Willow Island at the Alliant Energy Center, 1919 Alliant Energy Center Way, Madison, Wisconsin — and raises money for local charities.
(Photo and video courtesy of World’s Largest Brat Fest)

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